Our Vision

Empowering every player to master their skills, connect with their community, and fall in love with the beautiful game—all on their own terms.

🎯 Build Strong Communities

  • Create welcoming spaces where families and players come together to grow, learn, and celebrate the game we all love.
  • Champion inclusivity—ensuring every player, regardless of background or experience, has a clear path to develop their skills and join our soccer family.

💪 Fuel Active Lifestyles

  • Inspire players to get outside, stay active, and build movement skills that last a lifetime—all while having an absolute blast!
  • Make world-class soccer education accessible, engaging, and fun for everyone, everywhere.
Kids playing soccer together

The Challenge We're Tackling

We see three major barriers standing between players and their potential. Here's how we're breaking them down:

🚧

Access Barriers

Too many players miss out on developing their skills because quality coaching and facilities feel out of reach. We're changing that. We're making world-class coaching accessible to every player, regardless of location or background.

💚

Health & Wellness

Modern sedentary lifestyles are limiting players' physical and mental development. We're providing guided, structured training that delivers consistent, purposeful movement - building skills, fitness, and confidence through active practice.

💰

Cost Concerns

Club fees ($1-5K/year) and private coaching ($40-150/session) shouldn't gatekeep excellence. World-class training shouldn't cost a fortune. We're making professional-level training affordable for every family, at a fraction of traditional costs.

Our Game-Changing Solution

Two powerful tools working together to transform how players learn, practice, and play:

The KickWall Solution

📱 Skills Club Membership

For less than the cost of a coffee per month, unlock an incredible library of drills, training sessions, and expert demonstrations for all skill levels. Plus, share your progress and get personalized feedback from our community!

⚽ The KickWall

A rugged, multi-functional soccer training wall designed for parks, clubs, schools, and community spaces. Built to last, designed to inspire endless hours of skill-building fun.

About The KickWall

What Makes It Special

Shooting Goal Feature

🎯 Shooting Goal

Precision shooting practice with an integrated goal that challenges accuracy and power

Skill Instructions Feature

📋 Built-In Routines

Essential soccer skills and drills printed directly on the wall—perfect for quick-start training sessions

QR Code Feature

📱 Digital Library Access

Scan the QR code to instantly access hundreds of instructional videos and progressive training exercises

BallyWall Game Feature

🎮 BallyWall Game

An innovative two-player competitive game that turns practice into friendly competition and endless fun

My Story

As a kid, I spent countless hours hitting a soccer ball against any wall I could find. Those sessions weren't just practice—they were pure joy. I'd lose track of time while building new routines, challenging myself, and falling deeper in love with the game. Many of those routines stuck with me, evolved, and became part of my toolkit as I moved through my professional playing career and into coaching.

After playing alongside and coaching some of the world's top players in Europe, with the U.S. National Team, and in MLS, one truth became crystal clear: The best players don't think about the ball—they think about space, movement, positioning, timing, and the players around them. The ball feels like an extension of themselves because they've executed those moves correctly thousands of times.

The progressive method behind The KickWall Routine accelerates player development by giving them the exact tools and drills to improve quickly and build a rock-solid foundation. It's systematic, it's proven, and it works.

And it's Incredibly Fun!

Founder and CEO

Conor Casey

Soccer Credentials

  • MLS Cup MVP 2010
  • 🏅Olympian
  • 16 Year Professional Career in Bundesliga and MLS
  • 🇺🇸US Men's National Team Player
  • 📜A-Licensed Coach
  • 👔MLS and USL Head Coach
Conor Casey, Founder and CEO